For Bands, Musicians, and Entertainers
Finally! We Have Some Good News for You!
- Sell music, merchandise and event tickets with easy click-through from a mobile device to your ecommerce site or the shopping cart on your own website.
- Negotiate better deals with promoters. Explain that you can text offers to your fans (on your list) – and you’ll include a link to the venue’s website where fans can immediately purchase tickets to your gig.
- Build your fan base by adding your customized keyword and auto-generated QR code to posters, flyers, any printed publication.
- Build your fan base with “shout-outs” during your gigs. Ask the audience to text a keyword to enter a contest or get a free t-shirt, or some other goody. Be creative. Nobody knows your fans better than you do.
In the past, you could count on the promoters and venue owners to help advertise the gigs. And you could usually negotiate a fair deal for playing their club – plus get a cut of the gate or door, and sometimes even a percentage of the restaurant/bar revenue.
Those days are gone. Club owners rarely negotiate anything above a standard fee for play. And the flat fee has been declining in recent years. Today, the responsibility for promotion lies squarely on your shoulders. It sometimes seems to take an act of God to get venue staff to just hang-up your poster. Anything you can do to increase the fan base is a good thing…good for you, good for the promoters, the venue owners, and most of all good for your fans.
Good news! Club Lemeno can help.
Club Lemeno is a text message marketing service provider that specializes in narrowcast marketing directly to your fans. Your fans have opted-in because they like you, they like what you do, and they WANT to hear from you.
Social Media, e-blasts, Facebook and Twitter are fun, but they have their weaknesses. Recent data suggest that the average lifespan of a tweet is down to an hour. Your Facebook post gets buried in the timeline in a matter of minutes, if it shows up at all. Email marketing was great a few years ago, but statistics show it’s losing its appeal and effectiveness.
However, marketing text messages have an open rate of 97% while email is around 10%. And 90% of all texts are read within 3 minutes of receipt.
With text message marketing, you’ll know within minutes if your message is resonating with your fans. As fans respond to your text messages by clicking through to purchase tickets, music or merchandise, you’ll be able to prove your value to the promoter AND put money in your own account (depending on the message) before anyone makes it through the door at the venue. Not only does this help with cash flow, it also positions you in a better place to negotiate. Promoters and venue owners will view you as a business partner rather than just another act to put butts in seats.
According to a recent study, event tickets are the top type of product purchased through a mobile device.
Click the ‘CONTACT’ button to schedule a FREE – NO OBLIGATION personalized demonstration of the Club Lemeno Text Marketing program. You will be amazed at how simple and effective it is.
