Text Message Marketing for Art Galleries & Artists
Is Text Message Marketing Right for the Arts?
Although e-mail has helped bring down the costs of engaging directly with your patrons, statistics show that email is losing its appeal and effectiveness. Marketing text messages have an open rate of 97% while email is around 10%. And 90% of all texts are read within 3 minutes of receipt.
If you own or manage an art gallery, or if you are an artist, you may be wondering how you’ll fit into this rapidly changing world of mobile marketing.
Perhaps you’ve heard of text message marketing in which people opt-in by texting a keyword to a phone number, or scanning a QR code printed in a magazine, on a poster, or next to the exhibit. But you may still be wondering if text message marketing is right for you.
Would you like to attract new patrons?
Would you like your existing patrons to visit your gallery more often?
Are your customers likely to carry their mobile phones with them?
Would you like to engage with your patrons on a deeper level – allowing them to access detailed information by scanning QR code?
Then, Yes! Text Message Marketing Is Right For You. With Club Lemeno, it’s about narrowcast (vs. broadcast) marketing. Actually, it won’t feel at all like marketing. You are engaging in an ongoing relationship with an audience who has opted-in to your communications because they want to hear from you.
Click the ‘CONTACT’ button to schedule a FREE – NO OBLIGATION personalized demonstration of the Club Lemeno Text Marketing program. You will be amazed at how simple and effective it is.