Take a video tour or buckle up and learn about the process to get your campaigns off to a flying start!
- INTRODUCTION / GETTING STARTED
- Keyword Page
- How to get Opt-Ins
- Message Page
- Subscriber List
- Sign-Ups Page
- Usage page
Club Lemeno has a BRAND NEW FEATURE! You can know send an image along with your text message. The image can be a photo of your product, inside of your store, a new menu item, yourself if you happen to be an entertainer…just about anything you can think of. Add to that, with Club Lemeno your message can now be up to 465 characters in length instead of only 160 characters as in a standard SMS. There’s room to add links to YouTube videos, your website, a phone number along with your great message…but its still short enough to not bore your customer.
Once you decide to give Club Lemeno a go we will do the normal administrative things. We have an agreement but there is no long term contract. Club Lemeno is pay-as-you-go. You can cancel at anytime.
We will provide you with the link to our text messaging program, your exclusive long code number, user name and password.
That’s all there is to it. You are now able to develop your keywords and responses to customer opt-ins. We will help you do this. They will be unique to your business.
Club Lemeno is a do-it-yourself program but we realize you are busy running your business and finding the time to work it into your schedule can be a challenge. We can help you get on track by administering it for you for a couple of weeks, a couple of months or on an ongoing basis. Our service will be custom designed to meet your needs. We will monitor your program and offer suggestions as time goes on.
To login you simply enter your user name and password. You will go directly to the Keyword page. This page and the Messages page (we will get to it later) are the two main working pages of the program.
But first things first…on your first login we will digress to the PROFILE page where we enter some basic data and most important your default responses for STOP and HELP as well as a GENERAL DEFAULT message people will receive if they happen to miss-type a keyword. They are still captured in your data base but are uncategorized. This will give them the chance to re-enter the correct keyword and be placed in the category they want.
Keywords are the most important aspect of text messaging. They need to be short and descriptive of your business. With Club Lemeno you have unlimited keywords, unlike other services that limit you to one or two or charge you for each additional keyword. The unlimited feature allows you to segment your customers any way you like: by product preference, music genre, age, location…just to name a few.
A QR code (Quick Response code) is automatically generated for each keyword. You can print them in 20 different sizes…for business cards all the way up to one for giant posters.
Your response message is the most important thing. This is what engages your customer. You have 160 characters to offer them a special, a link* to your ‘buy page’ or to offer them additional choices to further segment your list.
*To create a link to your website or a specific landing page to order tickets or buy a product we included an automatic URL shortener. You simply copy your URL into the box, click to produce a shortened URL then click again to insert it into your message. When a customer receives your message they can touch the screen of their Smartphone and be linked directly to your page. They can purchase your product right then and there.
Club Lemeno is a direct opt-in service. That means that customers must reply directly to your advertisement to opt in. They can see your QR code on a flyer, table tent or menu in your restaurant; on your website; social media: in a newspaper ad (BTW, this is a great way to measure the effectiveness of your ad)…even on staff t-shirts, the company car, or a mention of your keyword and code number on the radio. See our FAQs for more great ideas!
This is the next most important page on the Club Lemeno system. This is where you create your message to your groups of customers and upload the image to make it really stand out!
Once you have developed lists of customers you send them messages with special offers, information on new products, news flashes…whatever will appeal to them. This is where you can really target market your customers. If they only like jazz and rock n roll then don’t bombard them with hip hop or chamber music events. Don’t send steak specials to vegetarians.
With Club Lemeno you can combine as many lists as you want for a particular message if need be.
You don’t want to overdo it, though. Don’t hammer your customers day in and day out with stuff they don’t want. The secret to text message marketing is to keep it simple and to the point.
Target, think about your offer carefully, and even speak the offer out loud to get a sense of how it will come across when it pops on to your customer’s mobile phone screen!
This is one of your administration pages. It lists cell phone numbers initially in chronological order. You can also group them by city if you desire.
Each keyword is listed with the number of subscribers for each. You can move or copy subscriber groups to other groups listed.
You can examine subscribers individually to see which keyword groups they have selected.
If a subscriber enters STOP their number is automatically removed from the list. They will receive the STOP default message but unless they re-opt in they will not receive anymore messages from you.
If a subscriber is listed under more than one keyword and you elect to send both keyword groups a message the subscriber will receive the message just once.
This is a month by month tally of the number of subscribers you receive under each keyword. This is very valuable in determining how effective each keyword is. If you review this page frequently, you can become a marketing genius!
This is a month by month record of how many inbound and outbound text messages were received or sent. It indicates whether it was a keyword or message and the date and time.
You can use this information in comparing ticket sales, reservations or products sold on your site.
Check out the Features Video to learn more!